By Hims & Hers and Ro both charge $149 a month for ongoing doctor care with brand-name Zepbound, Wegovy or Foundayo, after a lower first month, on their own sites checked October 19–23, 2026. The medicine itself is a separate bill, and it costs the same whichever provider prescribes it: LillyDirect and NovoCare Pharmacy set those prices. So the real comparison between providers is the care fee, what it includes and what it commits you to.
Here is what Hims & Hers and Ro charge, and what other online providers that prescribe the same medicines charge instead. Gentle Health charges $28/month and appears in the comparison; it compares published prices, not the quality of anyone’s care.
What Hims & Hers and Ro charge
| Hims & Hers | Ro | |
|---|---|---|
| Brands named | Zepbound, Wegovy, Foundayo | Zepbound KwikPen, Wegovy, Foundayo |
| Ongoing care fee | $149/month after a $39 first month | $149/month; $99, $89 or $74/month prepaid for 3, 6 or 12 months |
| Commitment | multi-month plans, prices not published | month to month, or prepaid |
| Help with insurance | not checked | yes |
From Hims & Hers, checked October 23, 2026, and Ro, checked October 19–23, 2026. Both add the medicine on top.
Alternatives, by care fee
Every provider below names at least one of Zepbound, Wegovy or Foundayo. Fees are as published on each provider’s own site, opened October 19–23, 2026; many advertise a lower first month, and the table shows the ongoing price.
| Provider | Brands it names | Care fee | Commitment | Insurance or prior-authorization help |
|---|---|---|---|---|
| Gentle Health | Zepbound, Wegovy pen, Foundayo | $28/month, charged once the doctor writes the prescription | none; cancel any time | no |
| Counsel Health | Zepbound, Foundayo | $29 per visit, or $300 a year ($25 a month) for unlimited visits; labs about $18 ($43 in NY and NJ) | none per visit; the annual plan is prepaid | no |
| General Medicine | Zepbound, Foundayo, Wegovy | $25 typical visit copay with insurance; self-pay visit price not published | no subscription | takes insurance, including Medicare and Medicaid |
| Amazon One Medical | Zepbound, Wegovy, Foundayo | $39 per message visit or $59 per video visit | no membership | no prior-authorization support |
| Mochi Health | Zepbound, Wegovy, Foundayo | $79/month, or $49/month prepaid for a year | month to month, or prepaid | yes |
| Sesame | Zepbound, Wegovy, Foundayo | $99/month, or $59/month on a 12-month commitment | month to month, or 12 months | yes |
| WeightWatchers | Zepbound, Wegovy, Foundayo | $84/month on a 6-month plan, $74/month on a 12-month plan | 6 or 12 months, auto-renews | yes |
| Calibrate | Zepbound, Wegovy, Foundayo | $199/month | 3-month minimum | yes |
| PlushCare | Zepbound, Wegovy | $19.99 membership plus a $129 first visit self-pay | not stated | yes |
| Knownwell | Zepbound, Wegovy, Foundayo | self-pay $299 first visit, $149 follow-up; about $25 average copay with insurance | not stated | yes |
Prices change often, and some differ between a provider’s own pages, so check the provider’s site before you sign up. Availability can also differ by state. The same table with the maker prices alongside is in what online providers charge to prescribe Zepbound, Wegovy and Foundayo.
The medicine costs the same everywhere
Bought self-pay, the medicine’s price comes from the maker’s pharmacy, not the provider. As of October 19–23, 2026:
- Zepbound (vial or KwikPen) from LillyDirect: $299 at 2.5 mg, $399 at 5 mg, and $449 at 7.5 mg to 15 mg per four weeks if refilled within 45 days ($499 to $699 otherwise).
- Wegovy pen from NovoCare Pharmacy: $349 a month at 0.25 mg to 2.4 mg, $399 for Wegovy HD 7.2 mg, and $199 for an eligible new patient’s first two fills of 0.25 mg or 0.5 mg.
- Foundayo from LillyDirect: $149 to $299 a month by dose ($349 at the two highest doses if not refilled within 45 days).
So a month of Zepbound at 5 mg costs $399 for the medicine at any of these providers. Add $149 at Hims & Hers or Ro, $28 at Gentle Health, or the fee of whichever provider you choose.
How to choose among them
- What the fee includes. Unlimited messaging? Video visits? Labs? At some providers labs are extra and required.
- The commitment. A prepaid or 6- to 12-month plan lowers the monthly rate but takes money up front or renews automatically. Ro’s 12-month prepaid rate, $74 a month, is lower than its $149 monthly rate.
- Per visit or per month. Per-visit pricing can cost less in a quiet month and more when you need the doctor several times, for a dose change or side effects.
- Insurance. If your plan is likely to cover the medicine, a provider that files prior authorizations may save you more than any fee difference: Lilly’s and Novo’s savings cards can bring a covered fill down to as little as $25. Gentle Health does not bill insurance.
- Which brands, which forms. Not every provider prescribes all three medicines, and the Zepbound single-dose pen and the Wegovy pill are often handled differently.
- Who prescribes. One physician who knows your history, or a rotating panel? And are they licensed in your state?
A side-by-side of three providers is in Gentle Health vs Ro vs Hims & Hers.
How Gentle Health works
Our doctor, James Simmons, MD, prescribes Zepbound (single-dose vials or the KwikPen), the Wegovy pen and Foundayo in all 41 jurisdictions where he is licensed. You complete an online intake, the doctor reviews it in writing or by video visit depending on your state’s rules, and if a medicine is right for you, the prescription goes to LillyDirect or NovoCare. You pay us $28/month for the doctor’s care, including messaging and video visits, only once the prescription is written. There is no minimum, and you can cancel any time. A prescription is never guaranteed.
We also prescribe compounded semaglutide and tirzepatide, from $135 and $169 a month with the medication included. Compounded medications are not FDA-approved, and they are not generic or equivalent versions of Wegovy or Zepbound; brand-name vs compounded GLP-1 explains the difference. Gentle Health is not affiliated with Eli Lilly, Novo Nordisk, Hims & Hers or Ro.
Frequently asked questions
How much do Hims & Hers and Ro charge for Zepbound or Wegovy care? $149 a month each for ongoing care, on their sites checked October 19–23, 2026, after a lower first month. Ro’s prepaid plans cost $99, $89 or $74 a month for 3, 6 or 12 months. The medicine is billed separately.
Is Zepbound cheaper at another provider than at Ro or Hims & Hers? Not the medicine. Bought self-pay, it is LillyDirect’s price wherever the prescription comes from. Only the provider’s care fee differs.
Which alternatives have no long-term commitment? On the published terms, Gentle Health, Counsel Health’s per-visit option, Amazon One Medical, and the month-to-month options at Mochi Health, Sesame and Ro. Check each provider’s current terms.
What does Gentle Health charge? $28/month for the doctor’s care, including messaging and video visits, charged once the doctor writes the prescription. You buy the medicine from LillyDirect or NovoCare.
Dr. James Simmons, MD